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Denver-based agency rebrands Light as HotPressWeb.com

I am excited to share with you one of our newer clients.  They have done a fantastic job of rebranding Light, our content management system for designers and agencies.  Take a look at HotPressWeb.com.

HotPress Web is a Denver Colorado web design company that has integrated Light into the fabric of their services.  Their company website runs on Light and the websites they sell utilize Light as a CMS, allowing HotPress Web to do what they do best -- craft amazing designs and provide excellent services to their clients.

I asked Brent Weaver of HotPress Web if he would answer a few questions and allow me to share his responses here with you.  He graciously agreed.

Me:  How does Light help HotPress Web better meet its clients' needs?

Brent:  Light enables us to focus our business on design, customer service, and consulting.  We benefit our clients' by finding the best web-based products and implementing them to meet challenging goals;  Light is one of those products.

Me:  What are the biggest selling points of Light in your opinion?

Brent:  Light is easy to use, fast to implement, and stable.  The effort by Element Fusion to improve the product is constant and support is great.  The product (for us) fits a certain price point that we were previously unable to offer.  It also allows us to gain some recurring revenue without having to worry about hosting and bugs.

Me:  Would you recommend Light to other agencies and if so, what would you say to another agency that was considering using Light?

Brent:  I would definitely recommend the product to any type of interactive agency that currently supports websites.  Using the HTML Xpress product in conjunction with Light has allowed us to focus on selling and designing - leaving the details to Element Fusion.  We have been able to grow our client base quickly and make strategic plans to take advantage of Light in a larger scale which we are currently implementing.

Me:  Tell us about your business.

Brent:  We have been developing, designing, and consulting small to medium sized organizations for 7 years.  We have never been shy to utilize the tools that exist on the market in order to better serve our clients.  Our goal is to develop and implement custom web solutions that enhance organizations.


This post also appears as a case study on our Light product website.

1 comment (Add your own)

1. Patrick Williford wrote:
Tell me more

Wed, September 19, 2007 @ 4:00 AM

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